For example: if it is about your "cute cats" then the obvious name for the video file is cute-cats.mov
Title your movie with catchy keywords AND BE SURE TO DO YOUR RESEARCH.
Similarly you need to create a title that contains your keywords but at the same time is enticing to click. You may even want to go to YouTube and see what is already there when you type "cute cats". When I did that, the number one video that came up was a video with 30,000,000 views titled "Surprised Kitty (original)". One technique is to title your video with a similar title to another popular video. E.g you could use something like "My cute cats are cuter than 'Surprised Kitty'". This will give you a good chance of ranking in the "related videos" section of YouTube and therefore bring a ton of extra views.
Similarly you need to create a title that contains your keywords but at the same time is enticing to click. You may even want to go to YouTube and see what is already there when you type "cute cats". When I did that, the number one video that came up was a video with 30,000,000 views titled "Surprised Kitty (original)". One technique is to title your video with a similar title to another popular video. E.g you could use something like "My cute cats are cuter than 'Surprised Kitty'". This will give you a good chance of ranking in the "related videos" section of YouTube and therefore bring a ton of extra views.
Fill out the video description with at least 2 - 3 paragraphs of text.
This is an important step that most people overlook. YouTube wants to know what your video is about and the video description section is the best way to validate this. So I recommend you either write a 2 minute transcript of the video or at the very least 2 paragraphs explaining its contents. It should include all your main key words in a natural way.
Put all the keywords from the title and description in the "tags" section.
The next step is to fill out the tags section with all the main key words and phrases that relate to your video. This is a super important part of YouTube SEO (Search Engine Optimization) and really helps your video show up in different search results. For example you could use; Cute, Cats, Surprised, Kitty, Original, Funny, Rat, Loves, Cat, Kitten. These tags are based on both the example video’s keywords and the keywords of other popular YouTube videos.
Share your video with all your friends - quickly!
YouTube loves new videos and gives them an extra chance to rank well in the first week or so after being uploaded. So to take advantage of this, you'll need to be a ninja and share the video in every way you know. Get Facebook likes, send it to your Twitter followers, email it, and tell your friends to do the same if they like the video. If you have a Facebook fanpage then this is perfect content for that page and depending on the fan base can quickly get you a lot of views.
Make a video response to an already popular video on YouTube.
Using the above example of the "Cute Cats" video, the perfect video response choice is Surprised Kitty. This means that your video will appear below this video that has already had over 30 million views. If your title and thumbnail are enticing enough then there is a good chance you'll get 1000's of referring views.
Encourage sharing, allow comments, video responses and embedding of your video.
Everyone likes to be heard and if you allow for comments then you will give people that chance. The other thing about comments is that it creates a community around the video and if a conversation is taking place then people will keep coming back. Allowing video responses to your video means a lot of extra people could link to your video via theirs, resulting in many more views. Similarly, if you allow anyone to embed your video on their website, it is like free advertising and the video could easily end up all over the internet. This is often how the most views are achieved with a video.
Embed your new video prominently on your website to create 2 way traffic.
This serves to give your video a link but also additional views that don't require someone to see it on YouTube. All you need to do is to go to your video on YouTube, click the "< Embed >" button and copy the code. Then go to your website and paste the code in the html wherever you want the video to appear on your site.9) Have your fellow bloggers reference or embed the video on their site as well. If you have friends who also have websites, ask if they can embed the video for you. Having them write an article is also very good and will increase your views tremendously depending on the traffic they already receive to their site.
No comments:
Post a Comment